Insider Pages to be Acquired by Citysearch

Coming soon, Insider Pages will be acquired by Citysearch and run as a separate operating unit.

The two sites are essentially in the same business, but Insider Pages, with strength in the home and garden category, complements Citysearch’s strengths in arts and entertainment.

There has been news and rumors about layoffs and a potential sale for awhile. What really surprised me is there are currently only ten employees.

All 10 Insider Pages employees will move from Redwood City to Citysearch’s San Francisco office.

Citysearch has been very strong in user reviews long before it became popular in search marketing, and is keeping busy so far in 2007 with a new, big sales center.

For local businesses, people are talking about you online… and they will continue to talk about you whether you like it or not. It’s certainly a good idea to proactively thank people who speak highly of you, and to proactively provide a remedy for those who do not. (if you’re not in the Twin Cities, just replace it with your metro area)

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