I had a phone conversation last night with Hanan Lifshitz of Palore.com, a new local search startup. Part of what they’re doing is offering icons in search results to help make the listings more user-friendly and relevant. So far, most of these icons suit well for your traditional local spots like restaurants, coffee shops, etc. although they plan to broaden this greatly.
You do have to perform a quick and free download. I did myself, and I’m going to keep it on there for awhile. It does help me learn more about the businesses. You can click on an icon to get more information, too.
This does work on IE, and I believe it now works with Firefox. Hanan, if you read this feel free to confirm or deny.
Would you use this? If so, what other icons would you like to see available within searches? Ideas are more than welcome and Palore would listen. They could be…
1) Walk-in appointments available (hair salons)
2) Free consultation (legal or other professional services)
3) VIP areas (local music venues)
We spoke briefly about local businesses and how they can potentially monetize from this concept, but that’s for a different post.