I’ve written about Avvo a few times. For those who don’t know, Avvo is a legal portal that provides free ratings to find attorneys based on different criteria. Once launched, they were immediately sued by a Seattle attorney who didn’t like his Avvo rating. Last time I wrote about this, I hoped that the next post would be to announce that the silly lawsuit has been dismissed.
This is a little personal to me. By nature, attorneys get a bad rep by being called ambulance chasers and shysters. At my last position, I did a ton of search marketing for attorneys. Out of the hundreds I’ve worked and talked with, I can probably count on one hand that fit into the “ambulance chaser” or “shyster” category.
The select few just happen to be more vocal… hence the silly lawsuit and the notorious bad rep.
Note – Avvo is still relatively new and has not yet provided Minnesota attorney profiles. I’m guessing the next post will be to announce that this has happened. 🙂