Search Marketing Alert for MN Businesses

Quite often, search marketers can get a bad rep of “snake oil salesmen”, and here is a good example. Here’s the subject to an email I received tonight:

Bypassing email filters

Then you get a headline like this:

Gauranteed Top Rankings

Then you get examples like this:

Top PPC Rankings

This isn’t the worst I’ve seen, but it’s shady and they prey on the ignorant.  It reminds me of the rankings = profits myth.

This is a good reason why I don’t get upset by the anti-search marketing banter from Jason Calacanis and Robert Scoble.

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